Stiff competition drives down air fares


Passengers using domestic flights have started to benefit from the emerging price wars after the comeback of Air Tanzania Company Limited (ATCL). ATCL has drawn up new strategies to regain and consolidate its market in the aviation industry.

ATCL’s resumption has created price wars within the country’s aviation industry that has seen other flight carriers that include Precision Air (PW) slash fares to even below ATCL’s 199,900/- offer for a return ticket on the Dar-Kilimanjaro - Mwanza route.

Before ATCL’s resumption of services, other airliners were charging between 250,000/- and 350,000/- on the Dar es Salaam- Mwanza route. 
 
The private sector has been playing a sterling role in keeping Tanzania in the air, having many flights through a number of companies including PW, Fly 540, Jet Link, Coastal Travel, Zan Air and Safari Plus Air.

The ATCL Commercial Manager, Mr Josephat Kagirwa, said in Dar es Salaam over the weekend that the measures taken to cut down prices put into considerations the level of Tanzanians’ incomes to ensure many citizens get access to air transport.

“The prices revised after resuming the air services would be sustainable to ensure good number of medium income earners are able to use their national flag carrier,” remarked Mr Kagirwa. 
 
He said within a month, another Boeing 737-500 plane will arrive to bolster not only the present operations but also initiate other routes to Comoro, Johannesburg and Lusaka.

And between three and six months, two Bombardier Dash 8s will be in place to consolidate domestic flights.
Source: The Daily News,http://www.dailynews.co.tz, reported by Sebastian Mrindoko
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